OUR BRAND STORY
As Seen on ABC 10 and Fox 40
The Story Behind Our Brand
After a domestic violence attack at the of 29, Fitness Olympian, 10 x Author, Globally Recognized Health and Personal Development Expert, U.S.A.F. Veteran and Dynamic Speaker, Laticia “Action” Jackson realized that despite her external successes internally she was broken. Her internal brokenness led her to an abusive marriage that almost ended her life. Desiring to heal from her brokenness, Jackson went on a twelve-year journey of emotional, physical and spiritual healing. This journey took courage and required her to grow through her pain.
Every Woman Has a Story of Courage!
While acknowledging it took courage to grow threw her pain, Jackson realized she wasn’t the only woman who experienced domestic abuse or other painful experiences. Therefore, she desired to create a brand to celebrate the resilient voices of other women who experienced tragic moments in life but chose to never give up. Some of these women may be survivors of domestic violence, survivors of breast cancer, heart disease, Veterans or single moms. Whatever role these women play in society, it takes courage to be them. We see their courage and our brand wants these women and all women to courageously honor the courage it takes to be who they are!
We’re a Socially Conscience Brand
A portion of our sales will be donated to domestic violence programs and organizations to help women and their children rebuild their lives after domestic violence and other tragic life events.
Loving My Curves Loving Myself Women's Empowerment T-Shirts
• 100% combed and ring-spun cotton (heather colors contain polyester)
• Fabric weight: 4.2 oz (142 g/m2)
• Shoulder-to-shoulder taping
I Earned My Confidence Women's Empowerment Tote Bag
• 100% spun polyester weather resistant fabric
• Bag 15" x 15" (38.1cm x 38.1cm)
• Capacity – 2.6 US gal (10l)
• Maximum weight limit – 44lbs (20kg)
OUR SATISFIED CUSTOMERS
Item exactly as described, very quick to ship, and good communication from seller.
The fitness leggings fit my curvy body and the material is soft.
I love what this brand stands for. I am proud to shop here.